Spiritual Tourism Thrives As Travelers Seek Self-Enrichment Journeys

Travel with purpose is booming. Spiritual tourism will see unprecedented growth as people seek sacred sites, ancient traditions and plant medicine retreats. These journeys offer both adventure and the opportunity for profound inner exploration and connection. Machu Picchu in Peru, the Great Pyramids of Egypt, Mount Shasta in California, the temples of Angkor Wat in Cambodia, the sacred Cenotes of Mexico, Glastonbury in England and the rainforests of Costa Rica to name just a few will be en vogue in 2025. In 2023, the global revenue from faith-based tourism was $15.1 billion, and could reach $41 billion by 2033.

“The rise of spiritual wellness offerings has become a central motivator for modern travelers seeking deeper connections to both themselves and their surroundings,” notes David Mulin, general manager at Six Senses Ibiza. “At the resort, we embrace this movement by offering bespoke wellness experiences that draw inspiration from the island’s mystical energy and rich hippie culture dating back to the 1960s. From personalized sessions with expert practitioners and immersive seasonal retreats to unique programming at RoseBar, a pioneering longevity center led by Dr. Mark Hyman and housed at the property, we have curated a sanctuary for those looking to restore balance and vitality in a place where spirit and nature converge.”

Guillermo Varela, managing director of Rosewood San Miguel de Allende, adds, “Spiritual travel is gaining momentum as individuals seek meaningful escapes that go beyond relaxation. In a fast-paced, hyper-connected world, travelers are yearning for opportunities to disconnect from daily distractions, reconnect with their inner selves and find purpose. At Rosewood San Miguel de Allende, we offer transformative experiences that resonate deeply, from cacao cleansing ceremonies and meditation in serene gardens to guided walks through the city’s iconic churches. San Miguel’s rich spiritual legacy, vibrant culture and deep-rooted traditions make it an ideal destination for holistic well-being, mindfulness and self-discovery.”

These destinations embrace spiritual tourism.

Six Senses Ibiza, Spain

While often celebrated for its vibrant nightlife, Ibiza, a Spanish island in the Mediterranean Sea, has long been a sanctuary for seekers of peace and enlightenment, serving as a refuge for hippies in the 1960s. Embracing the destination’s mystical energy, Six Senses Ibiza invites guests to cultivate a deep sense of holistic wellbeing through bespoke wellness experiences, including expert visiting practitioners, seasonal retreats, and programming at RoseBar, a pioneering longevity center led by Dr. Mark Hyman. The hotel recently celebrated its Alma Festival, a four-day immersive experience that focuses on celebrating spirituality and community through movement, music, wellness and creativity.

Rosewood San Miguel de Allende, Mexico

San Miguel de Allende’s historical roots, shaped by indigenous spirituality and colonial influences, create a unique backdrop for personal growth and healing. Rosewood San Miguel de Allende reflects the city’s rich spiritual heritage, honoring the area’s deep connection to the land and ancestral traditions through a variety of wellness experiences including a Cacao Ceremony, Astral Birth Chart experiences, guided reflections and opportunities to reconnect with nature. Delve into the profound depths of your unconscious mind as an expert reader harnesses the transformative power of tarot cards. The cacao ceremony provides a space to gain clarity, set intentions, and express gratitude.

Mii amo, Sedona, Arizona

Situated within Sedona’s iconic Boynton Canyon, acclaimed Relais & Châteaux destination spa Mii amo has been inspiring guests to journey within, find connection with nature and immerse themselves in well-being since its inception 20 years ago. Book a Reading of the Moment with an intuitive guide who will help you find clarity through the use of Tarot Cards, Palmistry, Numerology and the Pendulum to learn about your current life’s plan. From massages, facials and meditations based on the Celestial Cycles to “Energy and Spirit” programming such as Aura Photography and Astrology readings, Mii amo is the destination to embark on a profound journey of self-discovery.

Buahan, A Banyan Tree Escape

Harnessing the power of nature, Banyan Tree Escape’s well-being offerings are inspired by Bali’s local culture and healing techniques through collaborations with local healers, harnessing the island’s riches and wisdom that form the backbone of the resort’s signature experiences. The Enlightenment Journey will allow for true disconnection from the outside world and a deeper self-understanding as you receive blessings and astrological sign readings by a priest in the local village temple, followed by a profound ceremony intended to purify and reconnect with the divine energy within and to better understand the traditions, beliefs and actions of the local Balinese.

Banyan Tree Veya, Valle de Guadalupe, Mexico

Banyan Tree Veya offers a transformative, culturally-rooted experience. This traditional Mexican Temazcal ritual cleanses the mind and body and connects guests to their inner selves. You will be guided by a local Temazcalero, who will lead you through the rituals of deep breathing exercises, meditative chantings and drumming to help you release tension and renew your energy, before stepping into the Temazcal dome with hot stones and medicinal plants that will purify your senses on all levels. After absorbing the cathartic atmosphere of the Temazcal, a closing ritual will seal your transformation and gratitude, leaving you refreshed and renewed.

Miraval Arizona, Tucson, Arizona

Celebrating its 30th anniversary in 2025, Miraval Arizona is the original Miraval resort that has pioneered spiritually-centered group and private experiences designed to foster discovery. Guests can immerse themselves in the resort’s restorative energy through unique offerings such as: Spiritual Drumming, an invigorating practice that transforms through rhythmic repetition; Mythic Revelations: Wisdom & Tarot, which intertwines mysticism and personal insight to illuminate one’s journey; and Clairvoyant Reading, an aura reading tailored to reveal deeper insights.

Bernardus Lodge & Spa, Carmel Valley, California

Drawing inspiration from the bounty of Carmel Valley, Bernardus Lodge & Spa nurtures a relaxing escape to calm and revitalize all of the senses, providing one of the finest resort experiences of all Carmel Valley hotels. The Spa at Bernardus captures the essence of this bespoke destination through a garden-to-treatment philosophy seen in facial and massage services and a range of experiential wellness and reflection experiences like full and new moon rituals, brain wave meditation, intention setting and tarot card reading.

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